In today’s entertainment industry, owning a production company has become synonymous with having a trainer, manager or overall deal—no celebrity can be seen without! But what exactly makes owning a production company such a crucial and sought-after asset? How can aspiring producers, particularly those who are young and not yet famous or well-established, go about creating one? What are the key factors that contribute to making it successful? Drawing from a decade of observing producers, learning from their triumphs and setbacks, as well as my personal experiences, here I explore the anatomy of a production company, the elements that lead […]

Given our tech-driven and communication-obsessed culture, it’s highly likely that you’re reading this article while multitasking on your smartphone. But as is the case with so many commodity industries like data, the true cost of all this connectivity often eludes us. This disconnect is what drove us to write the film HIGH, set in the fascinating and rarely seen world of telecom tower climbers. In the aftermath of a tragic accident, team foreman Butch Robbins leads his crew through the brutal Buffalo winter to finish their job on deadline and save the company, all without losing the connection he needs […]

Last fall, desiring information to aid our own filmmaking careers, we launched an experiment to see whether we could obtain hard data on independent film revenue. Having experienced firsthand how difficult it is to get this information, we created a Google form and asked filmmakers to self-submit not just their feature film top-line revenue data, but thorough, detailed and specific numbers on everything from their budgets to best- and worst-performing revenue streams to cast to how much their films made in gross and net terms. From the details of the 104 submitted films, we have drawn critically important—and many surprising—conclusions.  […]

At the end of the 2000s, Jonathan Wysocki went to both the Sundance Screenwriters and Directors Labs, then spent years on projects that would assemble pieces of financing before falling apart. All the while, he watched colleagues from those labs launch Kickstarter campaigns and make ultra-low-budget debuts. Deciding to take a similar approach, at the start of 2019, he raised $62,000 on the crowdfunding platform and an additional $180,000 in private equity and was shooting his first feature, Dramarama, by summer. Of course, as the timeline above suggests, Wysocki’s picture will forever be asterisked in the independent film distribution history […]

S&M Sally, the third feature in writer-director Michelle Ehlen’s trilogy of character-based comedy dramas dealing with gender and sexuality, was financed largely via crowdfunding and premiered at the Frameline Film Festival in June 2015 before going on to play more than 70 other fests, generating about $15,000 in revenue. For Ehlen, who has a devoted fanbase, festivals provide a kind of audience research: “Even if my films might land on the LGBTQ circuit, I try to go to bigger festivals, too. The festivals guide me as to how big a movie this is, how big the audience is, then I […]

“As a filmmaker, you’re just happy if your investors get paid back,” says director Jenn Page about her sixth feature, 2020’s Playing with Beethoven, produced for just $65,000. “Even if you’ve done the whole thing—produced it, packaged it and spent your life on it—you just go, ‘Let me just please make my investors’ money back,’ and even that is always obviously risky in this business. You literally put in the packet to your investors, ‘You’re probably not going to make your money back.’ What kind of business does this?” With the exception of her very first film, Page hasn’t had […]